Who are the people most important to his business success?

Faisal al Bannai
Founder and CEO of Axiom Telecom, and one of the UAE's most celebrated entrepreneurs. Who are the people most important to his business success? 

In just ten years of business Axiom Telecom has moved from a UAE mobile phone distributor to a regional retailer, to wireless service provider, café and service center...and is expected to soon start as virtual network provider.

In fast moving environment, Faisal al Bannai is the man with the vision and leadership to drive these changes.

The company is made up of different business units. Retail is the flagship business where Axiom is clearly the largest and most advance retailer in the region (it has a mix of standalone stores and shop-in-shops within Enoc/Eppco stations).

Wholesale makes Axiom the biggest multi-brand distributor in the Middle East and Europe.

Axiomplus another successful business unit that focuses on selling value-added services like ring- tones, games, wallpaper, live SMS soccer score updates, data backup and many more mobile wireless applications.

Axiom was also the first company to invest in the dedicated mobile phone repair facility, 'Phonecare'.